Women’s agenda or cashing in?

Smart Magazine, an business ezine  has started a sister ezine rather pointedly named ‘Women’s Agenda’. Initially, I thought, good idea. An ezine targeting women in business. Then I wondered if it would be more likely targeted at that oft-cited group the yummy mummies, more concerned with where to buy the best light-weight pram so you can push it with one hand while texting on your iphone with the other than how to take over the corporate world. It remains to be seen which one this will turn out to be. Certainly an ezine for smart women should cover lots of territory. An ezine for smart business women is needed and welcomed. IF the zine itself is also smart and not just cashing in on ‘women’s business’, that would be very good indeed. Anyway, if you sign up to their mailing list you go in to the running for an ipad. See for yourself. http://comingsoon.womensagenda.com.au/win-an-ipad/