Tag: marketing

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Change is good

Pamela Sutton-Legaud CFRE

Mono Negative

Keeping one’s blog up-to-date is important and the same is true with the associated website! I felt mine needed a good refresh so I’ve implemented an upgrade and reorganised my site. I’d love to hear your feedback. If you think it’s better than before let me know.

As I’m not so active on Facebook I’ve moved my bird photos onto this site and you’ll find them here  I like taking time to write about the things that interest me – and my interests are varied and on occasion, unrelated – but  I want to spend less time online … this is a challenge for all of us I’d say.  I find Facebook has become just a series of anonymous videos for the most part as many friends ‘follow’ but do not post or like so therefore communication has become a bit one way. So I’m putting my efforts into this site. Such as they are.

I have new projects I’m working on and hope to share them here soon. Less time on line (I’m hoping) means more time for real world projects to be completed.

If all of this makes sense to you, please let me know. We’re all friends here.

Australia, Corporate sponsorship, Footscray, fundraising, leadership, Melbourne, Not for Profit Sector, partnerships, philanthropy, Victoria

Fire destroys offices of the Les Twentyman Foundation in Footscray

Pamela Sutton-Legaud CFRE

les twentyman.jpg

A fire today in Footscray  at Little Saigon Market has destroyed the offices of the Les Twentyman Foundation destroying hundreds of Christmas gifts, including 6,000 donated school books, intended for children of poor families.

The Foundation has been a part of the Western suburbs of Melbourne for over 30 years and Les Twentyman has been the major driver.

Donations can be made at www.ltfoundation.com.au and material donations can be made by phoning the organisation on 9689 480 or visiting Replenish for Health in Douglas Parade, Williamstown.

 

 

Business Strategy

New Game? It’s already the end of the 1st quarter!

Pamela Sutton-Legaud CFRE

game-plan-main2

“I can’t believe it’s March!” I’ve been hearing that all over town. And it’s true. As we near the end of the 1st quarter of the year (3rd quarter of Aussie financial year), time as usual, has flown.  Do you have a game plan for the rest of the year?

For me it’s been a new year that’s already brought considerable change.

I just completed my 5-year goal of overseeing a major campaign with the Zoos Victoria Foundation to raise more than $25 million, and am now steering my own boat, offering my strategic services as an independent and part time contractor.

After working for more than 15 years in full time roles in international aid, conservation and with the last 5 spent in the world of zoos, I’m excited to now be branching out to work with a very different animal; that being higher education sector and business organisations. Yes, it’s going to be a very interesting year!

Of course my passion for protecting threatened species remains as strong as ever, so I will continue to assist with fundraising strategies, and offer the benefit of my experience to other NFP organisations faced with branding, positioning and funding challenges.

Good design and the promotion of good Australian design is another long-held passion of mine, and I’m keen to see where that will lead me this year.

I’m currently growing www.gorgeoushampers.com as a way to promote Australian made produce – my gift hampers are such fun to design, create and distribute – and I’m hoping to continue sharing the joys of Aussie food and wine around the world. After all, who wouldn’t want to sample some of that?! So that’s my first quarter of 2015 taken care of!

What’s 2015 brought to you? I’d love to hear about any changes you’ve encountered or are proposing this year?

Remember, there’s only 3 quarters (eek!) to go to the final touchdown (or goal, depending on your game!).

I’ve shared my game plan. Love to hear yours!